BitTorrent and Paramount Pictures Collaborate on Movie Release

The exposure that BitTorrent can offer is starting to be appealing and seen in its true value. Record and movie companies have been making parades of futile resistance to the technological progress, digital revolution and its impact on the way almost everything can be distributed and reach consumers. However, it’s never too late to awaken at a smarter approach as this new, unexpected partnership is set to demonstrate between Hollywood colossus Paramount Pictures and BitTorrent.

The Tunnel, a horror film that already has lit up the imagination and anticipation of many internet users, will debut in a non-traditional way – the movie will premiere online with BitTorrent on May 19th and simultaneously Paramount Pictures will release it on physical DVD.

Transmission Films and Paramount Home Entertainment Australia, who collaborate on film acquisitions, have confirmed the release plan.

“Our experience with Paramount has been positive, and we’re impressed with how forward-thinking they’ve been on considering our specific project,” producer and editor Enzo Tedeschi told TorrentFreak.

“From day one we’ve maintained that The Tunnel is not supporting or condoning piracy, but instead trying to incorporate a legitimate use of peer-to-peer in our distribution strategy internationally.”

TorrentFreak also got a statement from co-producer Julian Harvey who said: “So much of the debate at the moment is caught up around what has been happening in the past, but that’s not what The Tunnel is about. We’re trying to look ahead. We have a film and we’re trying to find an audience.”

The DVD release will contain two hours of exclusive footage among which an alternate ending and a behind the scenes documentary.

“Our experience with Paramount has been positive, and we’re impressed with how forward-thinking they’ve been on considering our specific project,” Enzo added.

“From day one we’ve maintained that The Tunnel is not supporting or condoning piracy, but instead trying to incorporate a legitimate use of peer-to-peer in our distribution strategy internationally.”

Maybe Hollywood is starting to wise up. This partnership is a premiere itself anyway.

Don’t miss the (free) premiere in front of your computer! Here’s a little teaser for you all:

From the movie’s official website:

We believe that if we stop fighting the peer to peer networks, they could become the biggest revolution we have ever seen in the way we share entertainment and information.

After spending years being frustrated by what we saw as the movie industry’s short-sighted and conventional outlook towards the online community, we decided it was time to try something different – The 135K Project was born.

We figured that movie posters and collectable frames from movies are being sold every day, so what if we could raise the money to make “The Tunnel” by selling every individual frame of it? We would be able to make a movie unencumbered by a studio’s need for box office. We could do what we got into the industry to do in the first place. Tell stories we like and get them out there so people could enjoy them.

What’s the key to doing that? You.

If you like the look of “The Tunnel” or the idea behind The 135K Project – buy a frame or two, blog about it, follow us on twitter, seed and embed the finished film when it’s released. Whatever you can do. It will all help and show the world there might just be another way. Who knows where that might lead?