Movies On-Demand Services: A Model to Follow

Those who failed to grasp the idea that P2P brought along more than an easy way for people to violate copyright laws and that behind the phenomenon lies the wish of the music or movie consumer to set himself or herself free from any time or location limitations are on a very wrong course.

It’s enough to see what the music industry has obtained with its sue-everyone policy to figure out that piracy will not stop and, moreover, it should be taken into consideration with regard to how things should change to give consumers what they actually try to get by themselves via p2p file sharing networks. If movie industry keeps on following the same path as the recording industry there can be no bright future for it.

Fortunately, some are beginning to catch up and release services according to customers’ preferences. Zeropaid reveals Voddler, a brand new movies on-demand service where users have to watch only a single ad (compared to other similar services) placed at the beginning of a film. Additionally, Voddler allows them to stream TV programs and music.

Currently Voddler offers 800 movies for free or little cost watching. There’s also a premium content section involving a fee, and monthly subscriptions starting in early 2010.

Here’s the bad news – the service is available exclusively in Sweden but it could soon include Norway, Denmark, and Finland in 2010. For now Europe and North America remain a distant goal and that mainly to the attitude movie studios have adopted towards any business model different than the one they are using already.