Mininova Attempts to Attract Premium Publishers

Video Torrent Ads Under Testing

The popular BitTorrent site Mininova has announced the testing of a new technology which allows users to download and view licensed movies and TV programs for free. Content producers will get the chance to add ads in their videos.

This new advertising technology is hoped to be a very attractive feature for premium content producers who would be inspired to release their work on Mininova’s content distribution platform which enables easy seeding of the torrent files, the publisher only needing to upload the files.

The site reads:

These videos will be packaged by Hyper MP technology and are going to be distributed using Mininova Content Distribution for free. The unique feature of this system is that the videos can be downloaded and played anywhere in the world (no geo-targeting), and will make use of a new in-video advertising technology.

A huge number of premium publishers have rushed into signing up at Mininova due to the new advertising opportunities. It looks like BitTorrent will soon be the home for many shows and movies as an increasing number of TV and movie studios might consider releasing their products this way, Mininova representing a most viable promotional agent.

You can see for yourself how the current Hyper MP (being tested) is doing:

Make sure to check our movie [an amateur feature length comedy titled “Battle Therapy”] by downloading the following torrent: http://www.mininova.org/tor/2020297. The movie is packaged in a Windows executable and is free of viruses and DRM, so don’t let that deter you from downloading it. […This first release is a trial only and it is not representative of the quality of feature length content that will follow].